CREATIVE SOLUTIONS FOR A CIRCULAR FUTURE
Unleashed Productions is a Creative consultancy with a focus on sustainability and economic development with a commercial production company in San Francisco, and Sacramento. Although our media production office is in the Bay Area, and the Capitol region we are sent to work on projects all over the world, providing creative economic development solutions that drive sustainability goals and power forward positive change.
An ethical creative consultancy firm that delivers results by combining economic development drivers along with sustainability goals while elevating the creative and cultural capital of local communities. Our office and video production methods are environmentally sustainable and cruelty-free. We love and welcome all animals at our offices, and if the humans are house trained we welcome them too. Animals, kindness, creative freedom, and popcorn are great things to have in abundance.
Our projects and documentaries have won awards, changed policies, raised funds, launched products and started movements. We keep things simple and friendly, never lacking on ideas or enthusiasm for cool stuff. Unleashed Productions is headquartered in San Francisco, with an additional office in Sacramento. We collaborate with and donate 10% of our profits to Atrium 916 – a Creative Innovation Center for Sustainability.
How we work
For documentary & media work:
First, you send us an email and tell us a little about what you’re working on. What it is, how it’s a good thing and how you see us helping. We actually will get back to you a lot quicker than you’d expect. Next, if we like the project, members of our team will set aside some time to talk and hopefully get a better sense of your product, project or service. We will want to know why you’re excited about it, why you think other people will be and how it create goodness in the world. In other words, it has to disruptively create a positive impact on our health, environment, and well-being.
So we’ve had a great heart to heart talk, we like each other and totally dig the idea of working together. What happens next is we’ll spend some time researching, looking at your target markets and competitor markets, and fully understanding your users. Once we have a pretty solid idea of who the video will be for, we begin developing and writing up what’s called a treatment. This is a fancy word for a short piece of text, usually less than a page, where we describe to you how we see the video. It will include the concept of the video, why we feel it’s the best idea, and what resources we will need to achieve it. If you don’t like it at all, that’s cool too because it is all part of the process, we just take your notes and create a new treatment, until we are all happy and feel the treatment or draft script will definitely obtain the objective for the video.
Now that we are all giggling with excitement to execute this wicked video, we will sign a ‘creative engagement’ also called ‘project agreement’ which will detail the exact budget, timeline, and deliverables in regards to the project. Then the next step is pre-production. Pre-Production means all the steps necessary to get everything aligned for the execution of the project. Pre-production takes loads of love, time and sometimes money to do this right. Then we have the day of magic where we film the project. This day is as much intense as it is fun and creative.
At the end of filming, we take the raw footage to post-production, which means it goes to an editor, a color designer, a graphic artist, sound technician, and music producer for all to put their artistic stamp on it. Then we send you a private link to watch the compiled edited video and fall in love with it. Once you are happy and want to share it, only then we ask for payment. Then you get your video ( and raw files if you choose) to share with the world.
Economic, Waste Diversion, Civic & Community Projects – We keep it simple, work in Good Faith and Guarantee our work.
As a creative sustainable solution agency we love what we do, putting our best in every step. We work on good faith, with a trust system, because it is nicer to work with people you trust, and if we don’t trust you we probably won’t take your project.
The last thing you should know is that you can be as large or as small a part of the process as you like. Some clients enjoy brainstorming creative ideas and others want no part of that. Some clients nitpick every piece of text, and others would rather leave it to us. We’re here to work with you and make a positive impact in this world.
With kindness 🙂
Shira Lane,
Unleashed Productions.